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Marketing 101
Marketing 101 building a top business sectors
What is branding?
Branding is the process of creating a distinct image, identity, and perception of a product, service, or company in the minds of consumers. It includes elements like logos, colors, taglines, and the overall experience associated with the brand.
How do you identify a target audience?
How do you identify a target audience?
Identifying a target audience involves analyzing demographics (age, gender, location), psychographics (interests, values, lifestyle), and behavior patterns of potential customers. Market research and customer surveys are commonly used methods to gather this information
How do you measure marketing success?
Marketing success can be measured using key performance indicators (KPIs) such as sales revenue, customer acquisition cost, return on investment (ROI), website traffic, conversion rates, social media engagement, and customer satisfaction levels..
What is the difference between marketing and advertising?
Marketing is a broader concept that encompasses various activities such as market research, product development, pricing strategies, distribution, and advertising. Advertising, on the other hand, is a specific component of marketing that involves promoting a product, service, or brand through various channels like TV, radio, online platforms, print media, etc.

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This platform is open for every marketer – whatever industry, whatever level, whatever challenge. We help you build influence, bolster your effectiveness and become the best marketer you can be.


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